What Can You Do With a Business Degree?

Exploring the Value of a Business Education

If a business degree is on your radar, you might be curious about the kinds of roles it can lead to. A business degree may provide a foundation in understanding how organizations operate, from managing financial records and analyzing data to understanding business strategy and day-to-day operations.

Through a business administration degree,¹ you’ll also explore areas like market research, project management, and organizational leadership; skills that can be applied across many different business careers. Whether you’re interested in finance, marketing, human resources, or supply chain management, studying business may help you develop the tools to make informed decisions and navigate the business world with confidence.

Choosing a Business Major

When selecting a business major, consider your career goals, personal interests, and the type of business processes that appeal to you. A business administration program² can provide a broad perspective on managing people, projects, and organizations, while specialized programs — such as finance, marketing, supply chain, or human resources — offer more targeted preparation for particular career paths.

At Rasmussen University, you can choose from several undergraduate business degrees,¹ including associate and bachelor’s degree in business options. These programs cover subjects like financial reports, business analytics, operations management, and business strategy, helping you understand how organizations manage and analyze financial data and market trends.

You may also explore graduate school opportunities if you want to continue your education. You can pursue a master’s degree such as the Master of Business Administration (MBA) or Master of Human Resources Management (MHRM). Both graduate-level programs emphasize leadership, organizational strategy, and advanced business analytics skills.

Rasmussen’s business programs are available¹ online and are designed with flexibility in mind, which may be ideal if you are balancing academics with work or family commitments.

Typical Career Paths and Business Opportunities

A degree in business may help to prepare you to explore a wide range of roles across industries, from finance to marketing to operations management.

Typical career paths for business graduates may include:

• Banking and Finance: You may³ analyze financial records, assess financial statements, and support financial planning to help maintain organizational financial health.
• Customer Service: You may⁴ focus on improving customer satisfaction, developing service systems, and building long-term client relationships.
• Healthcare Administration: You may⁵ manage resources, coordinate staff, and oversee business operations in hospitals, clinics, and other medical facilities.
• Human Resources: You may⁶ support recruiting, training, and performance initiatives to help organizations maintain efficient teams and positive work environments.
• Logistics and Manufacturing: You may⁷ work in supply chain management, ensuring that production and distribution run smoothly and that business processes are optimized.
• Marketing and Sales: You may⁸ use market research and consumer behavior insights to design marketing plans, develop marketing strategies, and launch marketing campaigns.
• Operations and Project Management: You may⁹ oversee business operations, coordinate teams, and develop strategies to help projects meet goals on time and within scope.
• Supply Chain Management: You may⁷ coordinate logistics, inventory, and distribution systems to help keep the supply chain efficient and cost-effective.

You may also choose to apply your education toward launching your own business, combining creativity, leadership, and strategic planning to bring new ideas to market.

Employment opportunities and career paths vary based on individual experience, education, and local job market conditions. Rasmussen University does not guarantee any specific career outcomes.

Business Careers and Industry Outlook

As organizations adapt to an increasingly data-driven, global economy, business professionals who understand financial management, project management, and business analytics may continue to play a critical role in decision-making and strategy.

Trends such as¹⁰ digital transformation, artificial intelligence, cybersecurity, automation, and sustainability are shaping the business landscape, creating ongoing opportunities for those with a foundation in business operations and data analysis. Business professionals may use skills in managing financial records, interpreting market trends, and improving business processes to adapt to these changes.

From marketing communications and customer service to logistics and healthcare administration, business careers span a wide range of fields where analytical thinking, financial planning, and organizational strategy all contribute to a company’s overall financial health.

Education and Training at Rasmussen University

At Rasmussen University, you may earn¹ undergraduate business degrees and graduate business degrees designed to help prepare you to become a confident, results-oriented professional. Rasmussen’s School of Business offers online programs¹ that combine foundational knowledge with practical skills in business strategy, data analysis, and organizational management.

You can choose from the following business degree programs:¹

• Accounting (Certificate, Associate’s, or Bachelor’s)
• Business (Certificate)
• Business Management (Associate’s or Bachelor’s)
• Finance (Bachelor’s)
• Healthcare Management (Bachelor’s)
• Human Resources and Organizational Leadership (Associate’s or Bachelor’s)
• Marketing (Associate’s or Bachelor’s)
• Master of Business Administration (MBA)
• Master of Human Resources Management (MHRM)
• Supply Chain and Logistics Management (Bachelor’s)

Rasmussen University’s Empowered Learning^® model allows¹ students to learn by doing, manage their own pace, and stay connected with faculty and peers through a flexible online format. Students may also earn Knowledge Credit^® to save time and money through transfer credits, credit for prior learning, or self-directed assessments.

Since its founding in 1900, Rasmussen University remains committed to helping students develop critical thinking, leadership, and business analytics skills needed to adapt in today’s fast-changing global marketplace. The School of Business is a Candidate for Accreditation with the Accreditation Council for Business Schools and Programs^® (ACBSP^®), reflecting its commitment to academic quality and excellence.

You may also benefit from mentorship and access to supportive faculty who bring real-world business experience into the virtual classroom.

Transferable Skills at Rasmussen University

Transferable skills, or soft skills, are a set of essential abilities that transcend program or credential and may position you for success as you develop and build your career. These skills support¹ your career goals by helping you in key areas such as decision-making, teamwork, communication, and information literacy.

Every degree program at Rasmussen University is designed¹ around these transferable skills, helping ensure that you not only gain technical knowledge but also build the interpersonal and analytical abilities employers often value. This focus on soft skills is one more way Rasmussen aims to help you open the door to more career opportunities—whether you’re pursuing your first bachelor’s degree in business, advancing to a master’s degree, or seeking to enhance your professional growth in the business world.

Building a Foundation for the Future

Earning a business degree from Rasmussen University may help you develop practical business skills, deepen your understanding of financial management, and strengthen your ability to analyze market trends. Whether you see yourself working in operations management, marketing, human resources, or financial analysis, Rasmussen’s business programs are designed to provide a flexible, career-focused education that supports your academic and professional goals.

If you’re ready to explore where a bachelor’s degree in business or an MBA could take you, Rasmussen University’s admissions team can help you find the right degree program for your interests and long-term aspirations.

Employment conditions and career outcomes vary based on individual qualifications, experience, and market factors. Rasmussen University does not guarantee employment, promotion, salary increase, or career advancement. External sources are provided for informational purposes only and do not constitute an endorsement. Accreditation does not guarantee employment or career advancement.

The Accreditation Council for Business Schools and Programs^® is a registered trademark of the Accreditation Council for Business Schools and Programs, 11520 W. 119th Street Overland Park, KANSAS UNITED STATES 66213.

¹Rasmussen University, Business Degree Programs, https://www.rasmussen.edu/degrees/business/ (accessed October 23, 2025).
²Rasmussen University, Business Management Degree, https://www.rasmussen.edu/degrees/business/business-management/ (accessed October 23, 2025).
³Bureau of Labor Statistics, U.S. Department of Labor, Business and Financial Occupations, https://www.bls.gov/ooh/business-and-financial/ (accessed October 23, 2025).
⁴Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Customer Service Representatives, at https://www.bls.gov/ooh/office-and-administrative-support/customer-service-representatives.htm#tab-2 (accessed October 23, 2025). Employment conditions may vary.
⁵Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Medical and Health Services Managers, at https://www.bls.gov/ooh/management/medical-and-health-services-managers.htm#tab-2 (accessed October 23, 2025). Employment conditions may vary.
⁶Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Human Resources Specialists, at https://www.bls.gov/ooh/business-and-financial/human-resources-specialists.htm#tab-2 (accessed October 23, 2025). Employment conditions may vary.
⁷Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Logisticians, at https://www.bls.gov/ooh/business-and-financial/logisticians.htm#tab-2 (accessed October 23, 2025). Employment conditions may vary.
⁸Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Advertising, Promotions, and Marketing Managers, at https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm#tab-2 (accessed October 23, 2025). Employment conditions may vary.
⁹Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Project Management Specialists, at https://www.bls.gov/ooh/business-and-financial/project-management-specialists.htm#tab-2 (accessed October 23, 2025). Employment conditions may vary.
¹⁰U.S. Small Business Administration, "These Small Business Trends Look to Shape 2024, https://www.sba.gov/blog/2023/2023-11/these-small-business-trends-look-shape-2024 (accessed October 23, 2025).